Privacy policy

Privacy Policy for Jonesy the Lion

Last Updated: February 12, 2025

At Jonesy the Lion ("we," "us," "our"), we are committed to protecting your privacy. This Privacy Policy explains how we collect, use, and disclose personal information when you visit jonesythelion.com (the "Site") or engage with our services, including signing up for the Creature Crew or submitting questions to Ask Jonesy.


1. Updates to This Policy
We may update this Privacy Policy from time to time. If changes are significant, we will notify users by posting an update on our website. Please check this page periodically for the latest information.


2. Information We Collect
We collect personal information in different ways depending on how you interact with our Site.

A. Information Provided Directly by You
- Contact Information: Name, email address, and (if applicable) shipping address.
- Creature Crew Sign-Ups: Parent’s email address.
- Ask Jonesy Questions: Child’s question + Parent’s email (we do NOT collect children’s emails).
- Giveaways & Promotions: Email address (for contest winners).

B. Information Collected Automatically
We use cookies and tracking tools to improve our Site’s performance and personalize content. This may include:
- Device & Browser Information (e.g., IP address, browser type, operating system).
- Usage Data (e.g., pages visited, time spent on the site).

C. Information from Third Parties
We may receive payment and order details from Shopify, our e-commerce provider.


3. How We Use Personal Information
We use the information we collect for:
✔️ Providing services (e.g., delivering digital downloads, processing orders)
✔️ Responding to inquiries (e.g., Ask Jonesy submissions, support emails)
✔️ Improving the Site & personalizing content
✔️ Sending newsletters and updates (only if you opt-in)
✔️ Running giveaways & selecting winners (WWF Gift Pack contest)
✔️ Ensuring compliance with legal and safety requirements


4. COPPA Compliance (Children’s Privacy)
Jonesy the Lion complies with the Children’s Online Privacy Protection Act (COPPA). We do NOT knowingly collect personal information from children under 13 without parental consent.

A. How We Handle Child Data
- Ask Jonesy Questions: We only collect the child’s question and the parent’s email address
- Parental Consent Required: Before featuring a child’s question, we email parents to confirm their approval.
- Right to Review & Delete: Parents may request access to or deletion of their child’s submission at any time by emailing askjonesy@jonesythelion.com.

If we discover we have collected personal information from a child under 13 without parental consent, we will delete it immediately.


5. How We Share Information
We do not sell or share personal information for advertising purposes. We may disclose information:
- To service providers (e.g., Shopify, payment processors) who help run our Site.
- To comply with legal requirements (e.g., law enforcement requests).
- If a parent opts into additional communications (e.g., Creature Crew updates).


6. How We Use Your Information for Advertising & Analytics

We use tools like the Meta Pixel and Conversions API to collect customer activity data, which helps us improve our store and personalize advertising. This includes tracking:

Pages and products you view

Items added to or removed from your cart

Search terms used on our site

Checkout and purchase activity

Customer details like name, email, and address (if provided)

This data may be shared with Facebook (Meta) to show you relevant ads and improve marketing performance. Facebook may use this data in accordance with its Data Policy: https://www.facebook.com/privacy/policy/

Your Choices & Opt-Out Options

If you do not want Facebook to use your data for personalized ads, you can:

1. Adjust your Facebook Ad Preferences: https://www.facebook.com/adpreferences/ad_settings

2. Change your browser settings to block cookies and tracking scripts

3. Use Facebook’s “Off-Facebook Activity” tool to manage data sharing: https://www.facebook.com/off_facebook_activity/


7. Cookies & Tracking Technologies
We use cookies to enhance the user experience. You can disable cookies in your browser settings, but some Site features may not function properly.


8. Your Rights & Choices
Depending on where you live, you may have the right to:
✔️ Request access to your personal data
✔️ Request correction or deletion of your data
✔️ Withdraw consent for email communications
✔️ Opt out of targeted advertising

To make a request, contact us at hello@jonesythelion.com


9. Data Security & Retention
We take reasonable measures to protect your information. However, no security system is completely foolproof.

We retain personal information only as long as necessary for the purposes outlined in this policy.


10. International Data Transfers
For users in Canada, the U.S., Europe, and Australia, we process personal data in compliance with relevant data protection laws.


11. Contact Information
If you have questions about this Privacy Policy, please contact us:

📩 For General Inquiries & Creature Crew: hello@jonesythelion.com  
📩 For Ask Jonesy Submissions: askjonesy@jonesythelion.com  
📍 Mailing Address: Sophiastraat 6, rd, Haarlem, 2011 VW, NL  


By using our Site, you acknowledge that you have read and understand this Privacy Policy. Thank you for being part of the Jonesy the Lion community!